Premiere watches, time, there should be thousands of paces. Because, Premiere is a classic. Because, Chanel’s time is not owned by every woman. Chanel’s time exists only for women who can control time. By no means because they are never in a hurry. Instead, they have their own ideas about time.

 Chanel premiere new watch

Chanel’s time exists in another time and space, where time has never really passed. Chanel Première watches make time pass. Under the neat and clean appearance, there is no ticking of the minute hand, second hand, and no restriction of narrow space. Flat and smooth surface, full of possibilities. How should time be defined when they are in different time zones at the same time? When a lifetime unfolds in 60 seconds, how long is it?

晨 Yao Chen: ‘To me, time means process, process of life.’

Première is a carol, a carol praising Chanel women and time. In the state of leisurely contentment, it seems that time has lost its meaning. Yu Yan holds eternity and feels relaxed from the busy. Everything cannot be done overnight, nor can it reach the end in an instant.

Zhou Xun: ‘Time has always been mysterious to me. The relationship between filming often changes in time and space, but the interpretation of the role is inseparable from the current reality. Without this real feeling, the drama will not look good It’s not true anymore. ‘

There are always unexpected events that interfere with the running of time, often just an unconscious excuse. Find the key. Choose shoes. Appointment extension. Apply lipstick. Talk and listen. Unconsciously, time has passed. A glance at the watch. It’s not too late.

Supermodel 奚 Mengyao: ‘Apply lipstick. Choose shoes. Extend your date. Talk and listen to each other. Unconsciously, time has passed, but the style will last forever.’

Première watches are born for this era. People in this era are doing millions of things at the same time in different places. Between fast and slow, calmly coping so purely, living.

穗 Supermodel He Sui: ‘Time means speed to me. I rush to each show, and between fast and slow, I calmly cope.’

Première watch: launched in 1987, is Chanel’s first watch. The reason why this watch is named Premiere is not only because it is the first watch launched by Chanel, but also to pay tribute to Chanel’s chief tailor ‘Première’. Its unique octagonal dial, sapphire crystal, is inspired by the classic bottle cap of N ° 5 perfume and the shape of Place Vendôme in Paris. The first K gold link watch of this watch was originally designed by Ms. Chanel to Hollywood for a generation of actress Greta Garbo. The Lichi Hotel next to ‘Fangdeng Plaza’ is notorious for the British Princess Diana, and the luxurious suite on the top floor of the Lichi Hotel is the ‘Sweet Lady’ often used by Chanel.

 Chanel spokesperson Alice Dellal

Première watches were launched with breakthrough surprises:

-It’s Chanel’s first watch

-It is the first watch launched exclusively for women by luxury brands. Its original design was not derived from any men’s watch at the time.

-Chanel’s first watch store was located at 40 Montaigne Avenue, and it has been relocated to Fontaine Plaza since 1990.

潮 Miroslava Duma, a Russian hipster

Première is the symbol of Le Temps CHANEL. The dial of the watch has no seconds hand, no numbers, and no time mark, so you can feel the time as you like. Première watches represent a way of life, giving life a sense of freedom, because the true meaning of beauty and freedom, has nothing to do with a specific time.

Movie star Milla Jovovich

To celebrate the 20th anniversary of the launch of the Premiere in 2007, Chanel combined the original Première’s octagonal dial with the famous pearl bracelet of the Mademoiselle ladies watch to launch a new Premiere-the Pearl Premiere. This watch is more compact and more precious. The dial is set with 34 baguette-cut diamonds. The exquisite pearl bracelet is made of 194 Japanese Akoya pearls in five white gold woven chains. This unique watch is the embodiment of pure Chanel spirit.

In 2008, high-tech precision ceramics, a material with a noble atmosphere and luxury, smooth and shiny, walking at the forefront of the times, were applied to the Première series of watches. This watch follows the octagonal case and thin rectangular hands, reinterpreting the exquisite, elegant and feminine lines of the small watch of the 1930s, thus creating an overall elegant image.

 French lady Caroline de Maigret

In 2009, the Premiere family added a full diamond model, a rubber strap model and a yellow gold and ceramic model.

In 2011, the Premiere three-band bracelet watch was launched. In 2012, to celebrate the 25th anniversary of Chanel’s first watch ‘Première’, Chanel will introduce the first highly complicated mechanical ladies watch. This is also Chanel’s first use of a floating tourbillon movement after the first J12 tourbillon watch in 2005. ‘Première’ floating tourbillon diamond watch, limited edition of 20 pieces worldwide. ‘Première’ floating tourbillon watch from the unique movement, shape design to Seiko mosaic assembly, each step with the most precise and rigorous attitude and professionalism, to create the ultimate perfect classic.

In 2013, the Premiere watch recreated the classic legend with a new image, with modern lines more smooth and concise, and its contours more delicate and soft. Chanel Première watch, an unparalleled ladies watch.

Première stainless steel series

 Celebrities wear Chanel Premiere watches to explain the true meaning of time

Size: 20x28x6.2 / 16x22x6.2 mm

漆 Black lacquered dial Stainless steel case,

Stainless steel bracelet and buckle

High-precision quartz movement Water-resistant to 30 meters

Size: 20x28x6, 6 / 16x22x6.2 mm

White mother-of-pearl dial. Stainless steel case,

Stainless steel bracelet and buckle.Onyx crown.

High-precision quartz movement. Water-resistant to 30 meters.

Première stainless steel diamond series

Size: 20x28x6.6 /16x22x6.6 mm

漆 Black lacquered dial

Stainless steel case set with 56 brilliant-cut diamonds 0.43 carat / 0.19 carat

Stainless steel bracelet and buckle

High-precision quartz movement Water-resistant to 30 meters

Size: 20x28x6.6 /16x22x6.2 mm

White mother-of-pearl dial. Stainless steel case set with 56 brilliant-cut diamonds 0.43 ct / 0.19 ct

Stainless steel bracelet and buckle

High-precision quartz movement Water-resistant to 30 meters

Première yellow gold series

Size: 20x28x6.6 / 16x22x6.2 mm

漆 Black lacquered dial. 18K yellow gold case,

Bracelet and buckle. Onyx crown

High-precision quartz movement Water-resistant to 30 meters.

Première yellow gold diamond set

Size: 20x28x6.6 /16x22x6.2 mm.

漆 Black lacquered dial. 18K yellow gold case

Set with 56 brilliant-cut diamonds 0.43 carat / 0.19 carat

18K yellow gold bracelet and buckle 缟 Agate convex crown.

High-precision quartz movement. Water-resistant to 30 meters.

Première white gold and diamonds

Size: 20x28x6.6 / 16x22x6.2 mm

漆 Black lacquered dial. 18K white gold case and snowflake-inlaid diamond bracelet.

18K white gold diamond buckle. Onyx crown.

High-precision quartz movement Water-resistant to 30 meters